What is San Francisco style? Street-smart SOMA casual or Pacific Heights haute couture? It’s Hitchcock blond meets Haight Street hippy. It’s everything from designer jeans to ball gowns, and in the case of Sonya Molodetskaya, both at the same time. Maybe we can’t pinpoint exactly what we mean by San Francisco style, but we do know that the tastemakers of our City are a vibrant group of men and women who are redefining it day by day.
At 7x7x.com, Damion Matthews takes a look at nine such women who will shape fashion in the year to come.