Jessica Cain

Paul Smith Opening | SFLUXE

Paul Smith Opening

This month’s opening of the Paul Smith shop at 50 Geary Street has been an extraordinary success. Every time we visit, we’re impressed by how many shoppers are inside.

Azadeh's Union Square Soiree | SFLUXE 3

Azadeh’s Union Square Soiree

The elegant Azadeh Couture showroom in Union Square was the setting recently for “Une Soiree A Paris,” an evening of fashion, glamour and cocktails.

The occasion brought together some of the designer’s most loyal, long-term customers, such as Pamela Joyner, as well as several newcomers to the label, who were shown the beautiful Spring 2009 collection.