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  • The Haute 100 in San Francisco | SFLUXE

    The Haute 100 in San Francisco

    Our friends at “Haute Living” magazine have released their 2010 list of the 100 most influential people in San Francisco, “the world’s most Golden city.” Did you or your friends make the cut? The complete list is below (all the details on who they are and how they’ve influenced our […] More

  • 44 Billionaires of Northern California

    According to our count, there are 44 northern California residents who appear on the “Forbes 400 Richest People in America” list for 2008. Here they are, listed by Forbes ranking, with a net worth between $1.3 billion and $27 billion: Rank: 3 Name: Lawrence Ellison Net Worth: $27.0 billion Age: […] More

  • Welcome to the Club, Peter Thiel

    Peter Thiel (photo via VentureBeat.) He’s number 377 today. Next year, we’re betting at least 250. We’re referring to Peter Thiel’s ranking on the Forbes 400 Richest People in America list. You have to be worth at least $1.3 billion to make it, and 40-year old, part-time San Franciscan Peter […] More

  • Cake and Madonna, with Marissa Mayer

    Marissa Mayer’s 32nd birthday cake, made by”I Dream of Cake.” I find Marissa Mayer one of San Francisco’s most intriguing women. The two times I’ve met her have been just brief, silly exchanges — a few words about cake at a party for a side venture of hers, and a […] More

  • Peter Thiel and Max Levchin in Fortune

    Peter Thiel and Max Levchin. Photo: Robyn Twomey, Fortune Magazine. SFluxe’s favorite Masters of the Universe, Peter Thiel and Max Levchin (aren’t they handsome when they dress up?) are profiled today by Fortune magazine. It’s an amusing piece. I love their description of Thiel, a man who doesn’t mind spending […] More


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    Only Silver Will Do | SFLUXE

    Only Silver Will Do

    As you know, San Francisco isn’t a town where one thinks much about luxury cars, but outside the city limits, it’s a topic bordering on obsession. It’s one of the things that guys will gossip about. I mean, straight guys. They don’t care who wore what where, but if Steve […] More

  • Billionaires 2.0

    Just a quick follow up on the earlier SFluxe item about Peter Thiel. Speculation is that one of his companies, Facebook, will do an IPO in 2008. The value? Thiel has claimed it’s worth $8 billion. More

  • Rosenstein, Simon & Thiel

    Now for some news on some of our favorite hedge fund guys. Though they are based in San Francisco, you don’t see them very often in our social pages. Hey — when you’re busy buying and selling everything in the world, you have little time for cocktail party picture posing. […] More